FLOW is a visual series displaying the personal expression of dancers and movers. A flow state, also known colloquially as being in the zone, is the mental state in which a person performing an activity is fully immersed in a feeling of energized focus, full involvement, and enjoyment in the process of the activity. In essence, flow is characterized by the complete absorption in what one does, and a resulting transformation in one’s sense of time.

“Like many others this year was supposed to be the year that I wanted to step into my light, the first few months were not great, and soon to follow was COVID-19. I didn’t really dance most of the lockdown, that and the BLM movement making us all stop and start re-educating and being accountable, had me feeling like training wasn’t really the focus.

I had been thinking a lot about how I didn’t feel myself in a long time and that I am slowly coming back to peace within, and how dance is a major factor in me feeling good. I wanted to start creating content that means something to me, as I am actually really nervous to share my dance in fear of judgment. This song felt good and made me what to be back to myself again. I asked Luke if we could get creative and he was down.

A visual representation of the music was the most important focus for me. Luke was able to capture the vulnerability and keep it elegant and still show my cheeky Irish side too!”


This is Jessie O’Reilly from Dublin living in London. Representing Raw Honey, a female crew based in London.

Track: “Back Again” by IAMDDB

FILMING AND EDIT: “Thedukeldn” Luke Lentes